About > Differentiators

Clarity does business intelligence differently than a lot of our competitors do.

Many BI firms focus on bigger BI. We focus on more profitable BI.

BI is not new. It started out as the science of decision support, but somewhere along the way, “science” started to overshadow “decision support,” and BI became a technology-driven effort. Today, although the business is involved in the conversation, BI is largely about technology vendors trying to outdo each other in volume and speed, buyers getting caught up in the race, and everyone losing sight of why they’re building these powerful machines in the first place.

Clarity brings the focus of BI back to where it should be: on your business objectives, and on getting you the information you need to achieve them.  We help you capture, mine, and analyze your data to learn not only the "whats" and "whens" but also the "whys" and "what ifs" about your customers, products, competitors, and performance.  This is the information that enables you to innovate products and services, bring them to market faster, attract and retain higher-value customers, run a leaner operation, minimize risk, and maintain relevance and profitability.

Here's how we're unique in this space:

Point of View
We know that you've made BI investments. We recognize that you expect more value from them. And we maintain that we'll help you find and deliver that value through our uncompromising focus on your business objectives, combined with BI expertise that rivals any you'll find in the market.

With this approach, Clarity produces BI environments led by business goals. Such environments leverage previous BI investments, adapt to changing needs, and deliver quantifiable returns.

This is in contrast to the technology focus that many BI firms have. Such a focus is a narrow one: it produces BI environments constrained by the latest product releases, and measured by throughput rather than by business outcomes.

Client focus
Companies everywhere tout a client focus. But few have built a business model around it, as Clarity has.

Our leaders and practitioners have worked for some of the largest and most recognized consulting firms and corporations in the world. We know the frustration of trying to do what’s best for clients while facing the bureaucracy, overhead, and internal interests that stand in the way. So we founded Clarity to remove them entirely. We direct our energy unreservedly toward clients, and engage with them unconditionally.

Speed
We start your projects without delay, and bring solutions to market quickly. Our teams are deployment-ready and require little ramp-up time.

Executive involvement
We place an executive leader on every client engagement, no matter its size. This enables us to address concerns before they become problems, to ensure that no need falls through the cracks, and to deliver the highest quality, every time.

Guarantee
If we don’t deliver, we make it right.

 

These differentiators have enabled us to thrive in this challenging economic environment. In 2009 and again in 2010, Clarity was named to the Inc. 5000  list of America’s fastest growing private companies.

Learn more about Clarity:

   Who we are 
   Where we’ve been
   The BI technologies we work with
   What we're up to
   Places we've worked